Arum Maui, a new restaurant spearheaded by Chef Taylor Ponte and General Manager Natasha Ponte, has opened its doors at The Shops at Wailea. This new venture, a partnership between the Pontes and Destination Hospitality Group, aims to provide a "refined yet approachable" New American dining experience, bringing a fresh culinary option to Maui's vibrant dining scene.
The opening of Arum Maui represents a significant development for Maui's hospitality sector, suggesting both resilience and growth. The Shops at Wailea is a prominent location, and the arrival of a new restaurant indicates confidence in the local market and the potential for attracting both residents and tourists. The Ponte's deep roots on Maui, as highlighted in the Maui Now article, suggest a commitment to incorporating local flavors and supporting regional suppliers—critical aspects for building a sustainable business in the Hawaiian Islands.
This opening also adds to the diverse culinary landscape of Wailea. Information from OpenTable shows that Wailea already has a selection of established restaurants, including Wolfgang Zwiener's steakhouse and Ferraro's at the Four Seasons Resort, the latter of which offers oceanfront dining. The addition of Arum Maui boosts the dining options available for locals and visitors, potentially increasing foot traffic and overall revenue for The Shops at Wailea.
Entrepreneurs and investors should take note of the opportunities in Maui's hospitality sector. The success of Arum Maui and recognition of other restaurants, such as the Hawaiʻi’s Best Vegetarian Restaurant by Yelp in October 2020 winner Moku Roots, highlights a demand for innovative and high-quality dining experiences. Businesses that can differentiate themselves by offering unique concepts and focusing on local sourcing are likely to thrive in this competitive market.



