In a strategic move to optimize its operations, Blue Hawaiian Activities, a prominent player in Hawaii's tourism sector, has partnered with Manifest to implement a new point-of-sale (POS) platform. Maui Now's recent report highlights how Manifest will replace Aldesk, which has served BHA for the past five years. This transition underscores BHA's dedication to providing superior service and streamlining its booking processes.
The adoption of Manifest by Blue Hawaiian Activities has significant implications for both the company and the broader landscape of Hawaii's tourism industry. For BHA, the new POS platform promises enhanced efficiency in managing concierge services, tour bookings, and activity experiences. This upgrade not only aims to streamline operations but also to improve the overall customer experience, which is crucial in a competitive market like Hawaii, where tourists are seeking seamless and personalized services. The new platform may improve the experience for the staff as well.
This decision also resonates with Hawaii's entrepreneurial and investment community. The shift to a modern POS system reflects the ever-evolving technological landscape within the tourism and hospitality sectors. By selecting Manifest, BHA is also supporting innovation within the industry and potentially setting a precedent for other activity providers. According to a recent blog post by FareHarbor, there are several new ways to improve the booking experience for both businesses and clients, including retail add-ons.
The transition to Manifest represents more than just a technological upgrade; it is a strategic investment in the future of Blue Hawaiian Activities. With the anticipation of this new platform, BHA is poised to reinforce its market position and improve the customer and partner experience. This is an exciting development for investors and entrepreneurs alike as it shows growth potential within the Hawaiian tourism market.



