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Hawai‘i Businesses Face 25% Increase in Fraud Losses; Vigilance is Key

·7 min read·👀 Watch

Executive Summary

Hawai‘i consumers lost $79.6 million to fraud in 2025, a 25% surge from the previous year, indicating a heightened risk environment for businesses and individuals. Business operators and investors should review their internal security protocols and educate staff on emerging fraud tactics.

  • Small Business Operators: Increased risk of customer fraud, potential for payment processing chargebacks, and need for enhanced employee training.
  • Tourism Operators: Higher vulnerability to sophisticated booking scams and identity theft targeting visitors.
  • Healthcare Providers: Elevated risk of medical identity theft and insurance fraud.
  • Investors: Potential impact on portfolio companies' profitability due to fraud-related losses and operational disruptions.
  • Action: Watch emerging fraud trends closely and implement enhanced verification procedures for transactions.

Watch & Prepare

Medium Priority

Ignoring this trend could lead to continued financial losses due to increased susceptibility to fraud over the next 30 days.

Monitor emerging fraud trends and typologies relevant to your sector through industry associations and FTC advisories. If your business experiences a 10% or greater increase in fraud-related losses or chargebacks within a quarter, immediately review and strengthen your internal security protocols, conduct refresher training for staff, and consider implementing advanced fraud detection and prevention technologies.

Who's Affected
Small Business OperatorsReal Estate OwnersTourism OperatorsHealthcare ProvidersInvestors
Ripple Effects
  • Increased fraud losses → higher operating costs for small businesses (e.g., chargeback fees, security investments) → potential for price increases for consumers
  • Sophisticated scams targeting tourists → negative visitor experiences → reduced repeat visitation and potential damage to Hawai‘i's tourism brand
  • Higher risk of data breaches and financial theft → increased cybersecurity spending across sectors → potential diversion of funds from innovation and expansion
Close-up of US dollars and 'Fraud' written on yellow paper, representing financial scams.
Photo by Tara Winstead

Increased Fraud Losses Signal Heightened Risk for Hawai‘i Businesses

The Federal Trade Commission (FTC) reported that Hawai‘i consumers lost a staggering $79.6 million to fraud in 2025. This represents a significant 25% increase compared to the $63.7 million lost in 2024. While the number of reported complaints saw a slight decrease from 8,932 in 2024 to 8,665 in 2025, the total financial impact escalated dramatically. This trend signifies a growing sophistication and effectiveness of fraudulent schemes targeting residents and businesses across the islands.

Who's Affected

Small Business Operators Small business owners, particularly those in retail, services, and hospitality, are at the forefront of this increased risk. The rise in consumer fraud losses suggests a potential uptick in chargeback fraud, phishing attempts targeting business accounts, and direct scams affecting customer transactions. For businesses processing payments, this could translate to higher operational costs through increased chargeback fees and lost revenue. Furthermore, employees handling customer data or financial information are more likely to encounter sophisticated social engineering tactics.

Tourism Operators With tourism being a vital sector for Hawai‘i, operators such as hotels, tour companies, and vacation rental managers are prime targets. Vacationers can be susceptible to fake booking websites, fraudulent deals, and identity theft. This increase in losses implies that sophisticated scams are increasingly targeting visitors, potentially leading to negative customer experiences, reputational damage, and financial repercussions for businesses caught in the crossfire.

Healthcare Providers The healthcare sector faces unique challenges. Increased fraud losses could manifest as medical identity theft, where criminals use stolen personal information to receive medical services or prescription drugs. Insurance fraud, including billing for services not rendered or upcoding, also poses a significant risk. Providers must enhance their patient identification and data security protocols to mitigate these threats.

Investors Investors, including venture capitalists and portfolio managers, should be aware of how increased fraud rates could impact the profitability and stability of their Hawai‘i-based investments. Companies experiencing higher fraud losses may see reduced margins, increased insurance premiums, and potential disruptions to their operations. Sectors heavily reliant on consumer transactions or sensitive data are particularly vulnerable.

Real Estate Owners While not directly processing as many consumer transactions, real estate owners and property managers can be affected indirectly. Fraudulent schemes might target rental applications, payment systems, or even involve sophisticated attempts to defraud property sales or development deals. Keeping abreast of these trends is crucial for maintaining trust and security within property transactions.

Second-Order Effects

This surge in fraud losses can have cascading effects on Hawai‘i’s economy. For instance, increased fraudulent transactions can lead to higher processing fees for small businesses, potentially being passed on to consumers. This, in turn, could contribute to inflation for local goods and services, impacting the cost of living for residents. Furthermore, businesses investing more in fraud prevention may divert resources from other areas like expansion or employee training, potentially slowing economic growth and innovation.

What to Do

Small Business Operators: Implement multi-factor authentication for all financial and customer-facing systems. Conduct mandatory annual fraud awareness training for all employees, covering common phishing, social engineering, and payment fraud tactics. Review and update your chargeback dispute policies and processes regularly. Consider investing in fraud detection software tailored to your industry.

Tourism Operators: Educate staff on recognizing and reporting suspicious booking attempts or guest behaviors. Use secure, verified booking platforms and communication channels. Advise visitors to be cautious of unsolicited offers and to use official channels for bookings and payments.

Healthcare Providers: Strengthen patient verification procedures at all points of service. Regularly audit billing and claims data for anomalies. Ensure compliance with HIPAA and other data privacy regulations, and train staff on identifying and reporting potential medical identity theft.

Investors: During due diligence for new investments, specifically inquire about a company's fraud prevention strategies, historical fraud losses, and data security measures. Monitor the financial health and operational resilience of portfolio companies against fraud risks.

Real Estate Owners: Enhance verification processes for tenants and business partners. Ensure digital payment systems used for rent or fees have robust security features. Stay informed about common real estate scam tactics to protect clients and assets.

Action Details Monitor national and local reports on emerging fraud typologies, particularly those affecting your specific industry. If your business or a significant portion of your investments experience a 10% or greater increase in fraud-related losses or chargebacks within a quarter, initiate a comprehensive review of your security protocols and consider implementing advanced fraud detection solutions.

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