The Change
On March 22, 2026, the Maui Emergency Management Agency (MEMA) issued an evacuation advisory for specific neighborhoods in Lahaina (Kelawea Mauka III, above the bypass) due to worsening roadway sinkholes. These sinkholes, exacerbated by recent storm activity (Kona storm 2), pose a significant risk of rendering local roads inaccessible for vehicles. It is crucial to note that these are advisories, not mandatory evacuation orders, but they signal a deteriorating infrastructure situation that could escalate rapidly.
Who's Affected
-
Small Business Operators (restaurants, retail, services):
- Immediate Threat: Potential inability for employees and customers to reach your business premises. This could lead to lost operating days and revenue.
- Operational Interruption: Even without mandatory evacuations, intermittent road closures or warnings can disrupt supply chains and service delivery.
- Staffing: Employees may be unable or unwilling to commute to work under advisory conditions, leading to staffing shortages.
- Concerns: Loss of revenue, increased operating costs due to closures, and employee safety.
-
Real Estate Owners (property owners, developers, landlords, property managers):
- Property Access: Concerns over tenants' ability to access properties and potential damage to infrastructure (roads, utilities) due to sinkhole activity.
- Reduced Property Value: Persistent infrastructure issues and evacuation advisories can suppress property values and rental demand in affected areas.
- Insurance Implications: Review insurance policies for coverage related to access disruption, business interruption, and potential sinkhole damage.
- Concerns: Property damage, rental income loss, tenant displacement, long-term property viability.
-
Tourism Operators (hotels, tour companies, vacation rentals):
- Visitor Access: Guests may find it difficult or impossible to reach accommodations or tour departure points, leading to cancellations and negative reviews.
- Reputational Risk: Advisories and potential mandatory evacuations can deter future bookings if perceived as a safety or stability issue.
- Service Delivery: Tour operations and transport services may be curtailed or canceled due to inaccessibility of routes.
- Concerns: Booking cancellations, loss of tourism revenue, brand damage, operational disruptions.
Second-Order Effects
Sinkhole-related infrastructure failures and access issues in Lahaina can trigger a cascade of negative economic impacts. Reduced accessibility for businesses and residents can lead to decreased foot traffic, directly impacting local retail and restaurant revenue. This, in turn, can reduce local employment opportunities for service sector workers. Furthermore, if the area becomes perceived as unstable or difficult to access, it could depress wages for remaining workers due to reduced demand and increased competition for fewer jobs. For tourism operators, ongoing access problems can deter visitors, leading to a slowdown in the visitor economy, which is a significant contributor to the broader Maui economy. This slowdown can impact everything from airline bookings and hotel occupancy to inter-island cargo transport, affecting the cost and availability of goods across the island.
What to Do
Given the critical nature of access and potential for escalation, immediate action is required by all affected parties.
-
Small Business Operators:
- Assess Continuity Plans: Immediately review and update your business continuity and disaster preparedness plans. Focus on communication protocols for staff and customers regarding access changes.
- Evaluate Staff Commutes: Communicate with employees to understand their commute challenges and explore temporary remote work options if feasible for any roles. Ensure clear protocols for reporting to work or not, based on advisory levels and personal safety.
- Customer Communication: Proactively inform your customers about potential access issues and offer alternative arrangements (e.g., flexible booking, delivery options) if applicable.
- Inventory Management: Consider reducing perishable inventory or adjusting delivery schedules to mitigate losses if access becomes severely restricted.
- Action: If your business is located in or relies on access through the Kelawea Mauka III area or routes identified as at risk, verify employee safety protocols and customer communication channels by March 25, 2026. Prepare to implement temporary closures or modified operations by March 27, 2026, if advisories intensify or become mandatory evacuation orders.
-
Real Estate Owners:
- Tenant Communication: Contact all tenants in affected properties to inform them of the MEMA advisories and provide updates as they become available. Ensure tenants have emergency contact information.
- Structural Assessments: For properties directly adjacent to or impacted by sinkholes, consider engaging a structural engineer to assess potential risks to foundations and building integrity.
- Insurance Review: Review insurance policies for business interruption, property damage, and liability coverage related to access issues and potential sinkhole activity. Consult with your insurance broker to understand coverage limits and claim procedures.
- Action: Initiate tenant communication and review insurance coverage by March 25, 2026. If structural assessments are deemed necessary, engage engineering services by April 1, 2026.
-
Tourism Operators:
- Booking Waivers/Flexibility: Offer flexible cancellation or rebooking policies for guests booked to travel to or through the affected Lahaina areas in the coming weeks.
- Transportation Contingency: Identify alternative transportation routes or methods for guests and staff. Prepare contingency plans for service disruptions.
- Monitor Advisories Closely: Stay in constant communication with MEMA and local authorities for the latest updates. Be prepared to adapt tour schedules or closures at short notice.
- Guest Communication: Proactively communicate with current and upcoming guests about the situation, managing expectations regarding potential access challenges and providing reassurance of safety measures.
- Action: Implement flexible booking policies and begin proactive guest communication by March 24, 2026. Develop transportation contingency plans by March 26, 2026, and monitor official advisories daily.



